Winter Park Resort
Winter Campaign Photography
Skier carving at Winter Park Resort

Elevating market position for Americas #1 Ski Resort through a photography refresh.

Working closely with the marketing team, Charles navigated model acquisition, shotlist ideation, scouting and planning over several photoshoots. With some light ideas and guidance provided by the team, images were produced with a goals of furthering their Venture Out campaign through fun and relatable imagery that spoke to the unique experiences & scenery only found in Winter Park.
Services Provided
Adventure & Lifestyle Photography
Model Acquisition & Planning
"Your imagery can make or break you as a brand. When we work with Charles, we know we will walk away with brand-building, differentiated assets that will make an impact in our marketing. Working together is always a pleasure. His professionalism, ability to work with models, and run a shoot independently are only matched by his creativity! It’s hard to find trusted creative partners, and we have one in Charles."
Carl Frey
Creative and Content Senior Manager

In the Wild.

Charles’ images have been working hard to inspire and engage for both Winter Park & parent company Alterra / Ikon Pass. Let’s take a look at just a few real life use cases from these photoshoots.
Trail map cover
Digital Ads
Print Ad - Southwest Magazine
On Mountain Signage
ikon pass website - Winter Park Resort landing page
(Below) ikon pass "any Excuse to ride." social media campaign

Expanding Winter Parks' reach.

Outside of any direct scope of work, or paid advertising by Winter Park Resort, Charles’ has networked images from this relationship into publications in several regional and national magazines, further showcasing photography and stories from Winter Park to a wider & relevant audience.
Denver life magazine - Winter escapes feature
Freeskier Magazine - Resort Guide - winter park resort (mary jane) Feature
Colorado Life - "top take" feature + interview on climbing in winter park - July/August 2021
Colorado Life - march/april 2022


Winter Park Resort has experienced substantial growth in guest visits, revenue, and capital investment during the years working with Charles. While no single photo is driving this growth, our significant contribution to the image library has certainly inspired guests from both around the country, and right here in Colorado to make a trip.