colorado freeride festival
Promotional Event Materials
A graphic for Colorado Freeride Festival

Branding support for Colorado’s celebration of all things
mountain biking.

Colorado Freeride Festival was a mountain biking event hosted at Winter Park Resort / Trestle Bike Park in Colorado. The event featured a major Slopestyle event, and all types of downhill and enduro races, and even a challenge event where riders had to bike across the pond on a floating skinny. It was then owner Intrawests' largest internally run event. Charles designed everything from the website to on location signage, to digital advertisements, and we’ll show a sampling of our favorites below.
Services Provided
Print Design
Apparel Graphics

Screen printed commemorative poster.

We worked to create a custom illustrated, screen printed poster which was sold at the 2016 Colorado Freeride Festival. The poster features the branding illustrated with wooden planks and plywood. Within the plywood texture lies a commemorative tribute to Kelly Mcgazza, who had recently passed and had been a major contributor to the event in prior years. We also worked to illustrate Parry’s peak, a mountain visible from the resort, as well as the event dates in the cloud.
The Colorado Freeride Festival poster in a frame
A graphic for Colorado Freeride Festival
The lower right quarter of the Colorado Freeride Festival poster
The lower left quarter of the Colorado Freeride Festival poster
The top right quarter of the Colorado Freeride Festival poster

Event Poster.

Working the the event coordinator and marketing team, we created an immersive poster by pulling photography from the diverse mountain bike events at the festival. We chose new typography that was used throughout the event on signage, website, and promotional materials.
A flyer advertising the Colorado Freeride Festival

Apparel Graphics

We created custom apparel graphics that were sold at the festival, and created different color ways for each staff type that would be operating the event.
Shirts for the Colorado Freeride Festival